Exposure

CBC Television hires videoblog celebrity as late-night host

Who says we don’t “get” the Interwebs and all their tubes?

CBC Television has hired one of the Internet’s most popular online celebrities to host its forthcoming late-night program.

Vancouver actor Lara Doucette, known to thousands of Internet fans as “Lala” from the top-rated video podcast Tiki Bar TV will host CBC Television’s Exposure, which begins airing this summer.

In an interview with InsideCBC.com, Doucette said getting the call from the Mother Corp was a surprise. “I would never think of phoning the CBC about a job. I didn’t know they’d be interested. They called me and I met up with him, and he said ‘Do you want to come on the air and do something?’”

Doucette has been an actor on local Vancouver stages and appears in her friends’ independent films. When asked her age, she confesses with a laugh “Well, my MySpace page says I’m 27…” ;-)

Tiki Bar TV is one of the Internet’s earliest and most popular video podcast. Produced in Vancouver by people employed professionally in the film industry, it has been in the top of the video podcast charts for more than a year.

This will be Doucette’s first gig with a broadcaster.

Exposure launches its full web site in one week; it goes to air July 29. It airs Sundays at 11pm.

“Exposure”: The new ZeD?

Okay, it’s actually nothing like ZeD,but for fans of the now-cancelled late-night show, they might find a lot to like in Exposure.

Exposure is a “multi-platform entertainment property” (gak! — read: TV show with engaging web site) that lets people share their short digital films. The best shorts compete for a grand prize.

While anyone can upload a video to YouTube, Exposure will let the community help program the TV show — by rating, sharing their comments, and voting for their favourite digital short films and videos.  The most discussed, highly rated shorts will receive prime position online and will be evaluated by a jury of producers. Jury selected shorts then screen on television in a weekly showdown and a chance to go on to the Exposure Award finale - in which one digital film is declared as the winner of the grand prize, an online development deal worth up to $25,000. Showdown winners are determined by the audience’s online votes.

It will air every Sunday night at 11pm on CBC Television starting July 29. But its web site at cbc.ca/exposure is live now and will start collecting videos next month.