
This morning, the Globe and Mail published a profile of CBC’s executive in charge of all English-media, Richard Stursberg.
Stursberg has come under much fire recently for his movement toward favouring TV programs which draw audience share (and, of course, advertiser revenue), as opposed to those which are more cultural and/or Canadian in nature. (Witness the bumping of Marketplace for two American game shows.)
At least from a ratings point of view, early indications are that CBC Television’s share is moving up — just past Global TV in prime-time now.
The full article is definitely worth a read. Here are some highlights from the Globe sidebar:
On CBC choosing not to renew the rights to the Hockey Night in Canada theme song:
Was the jingle a nice jingle? Yeah, certainly it was. Were we disappointed to have it taken away? Sure. But on the other hand, it’s something that’s not going to make any difference to Hockey Night in Canada. People come to Hockey Night in Canada because they’re coming for the hockey. They’re not coming to listen to the jingle.
On selling the U.S. and international rights to more than 1,000 hours of television product, including The Border, and 1,000 more hours of television shows produced in-house, to ContentFilm PLC of Britain:
The way it works is, the signing authorities are delegated by the board to the president and the president to me. It fell way below my signing authority in terms of the value of it. We don’t have any particular requirement in any of our policies to take any of that stuff to public tender.
On why the investigative consumer-report show Marketplace is being pushed aside in the fall season to make way for the resolutely American game show, Jeopardy!
The only reason we put American shows on in the first instance is to generate revenue. … For every extra dollar of margin we can generate out of a show like Jeopardy!, it just means an extra dollar we can put into Canadian programming. It’s not as though the money is going anywhere else.
Your thoughts are welcome about the article itself or topics raised in the article. Personal attacks will not be approved for publication. Remember, folks. You’re welcome to attack the idea or decision, not the person.
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15 Comments » | See also: Executives |
| Email this | Posted at 10:53 am (28 Jun 2008) |



Former CBC producer and journalist Sue Phillips is now the network director of the international broadcaster Al Jazeera.
At a conference for the Academy of Canadian Cinema and Television last Thursday,
According to Reuters
The former editor-in-chief of CBC News has been hired as the managing director for Al-Jazeera Television.
CBC president Hubert T. Lacroix spoke to Parliament’s Heritage Committee Thursday afternoon. I was recording the speech on my computer as it streamed but, uh, I ran out of hard disk space. <sigh>
What’s on Winnipeg recently published an 
















