The CBC’s iPhone application, which was launched last week, has quickly become very popular. In the first week after launch the application was downloaded 32,00 times in six days, and it currently is the most popular application in the news category on iTunes, and number three overall.

Jonathan Carrigan, the product manager of the application, said the application “may increase the amount of time people listen,” adding that the it makes it more convenient to listen to the CBC, so people may listen longer or listen on the go. More importantly the application also allows the CBC to “reach a new audience that we may have not have otherwise reached,” Carrigan said.

The application allows users to listen to CBC Radio One, Radio 2 and Radio 3 live streams, or a bunch of on-demand content while  simultaneously browsing the cbc.ca website. You can get the application here ( the link will open iTunes).

For the record the application was developed by Ash Mishra and Nathalie De Meyer, Kevin Kimmett did the design and graphics.

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	CBC Mobile	Posted at 1:28 pm (21 Aug 2009)

The CBC introduced its first iPhone application today. The application streams content from Radio One, Radio 2, and CBC Radio 3, and audio from CBC Television.

The free application works on the iPhone or iPod Touch. It will allow users to listen to as many as 19 live streams and a host of on-demand content. “One of the best features is the integration of the iPhone optimized web site within the application, so that you browse cbc.ca while you’re listening to the CBC,” Jonathan Carrigan, who lead the product development, said this afternoon.

Carrigan said the development was extremely smooth, partly because everyone on the project was passionate about it but also because everyone realized the public demand. He said the CBC’s audience relations department has been getting a steady flow of requests for an iPhone app for several months, so he was very pleased to be able to introduce it today, “this truly is in response to popular demand,” he said from Vancouver.

Carrigan said the application focuses on audio content because “the numbers point to audio being a big opportunity.” He also hinted the CBC is currently working on other iPhone applications for the fall, but couldn’t be more specific.

To get the application click on this link (note: clicking the link with open iTunes)

What do you think of the new app?

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	CBC Mobile, Programming	Posted at 5:26 pm (13 Aug 2009)

The digital programming department unveiled a new iPhone site yesterday.

The site improves the navigation, includes more visuals, and has the ability to share stories via Facebook, Twitter and email.

If you’re having trouble with CBC content on your iPhone, the CBC also redesigned the support page.

Both the iPhone and the iPod has become extremely popular platforms for the CBC. Richard Stursberg said a few weeks ago that the CBC served 787,000 podcasts in May, and the iPhone site clocked 920,000 page views.

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	CBC Mobile	Posted at 3:25 pm (10 Jul 2009)

If you were one of the suckers people like me who lined up at 4:00 a.m. just to buy a cell phone last Friday, you are probably still stroking the glistening plastic of your new iPhone.

If you can tear yourself away from Super Monkey Ball for just a moment, you may be interested to learn that CBCnews.ca has just launched a special web site for iPhone users. Just point the Safari browser on your phone to cbc.ca/iphone and you can get the lastest news from CBC.

iPhone users have always been able to see the CBCnews web site, but it’s just been a minature display of the regular site desktop users see.

If, on the other hand, you’re a rational person and didn’t spend nearly $3,000 over a mandatory locked-in three year plan, you can see access CBCnews.ca on your cell phone by pointing your phone’s browser to m.cbc.ca.

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	CBC Mobile, News & Journalism	Posted at 12:20 pm (15 Jul 2008)

YouTube has activated mobile access for its partners, so CBC Television’s YouTube clips are now available to be viewed on your mobile phone at m.youtube.com/cbc [punch that URL into your cell phone].

The site even checks with you to confirm that streaming video ain’t cheap in Canada (hmph) so be sure you want to stream.

So far, it’s confirmed to work on Rogers, Fido, not so much on Bell…

Any other reports?

Hat tip to Danny.

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	CBC Mobile, CBC Television	Posted at 1:11 am (28 Apr 2008)