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	<title>InsideTheCBC.com &#187; Little Mosque on the Prairie</title>
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	<link>http://www.insidethecbc.com</link>
	<description>The official blog of the Canadian Broadcasting Corporation</description>
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		<title>Little Mosque on the (Fox TV) Prairie</title>
		<link>http://www.insidethecbc.com/little-mosque-on-the-fox-tv-prairie/</link>
		<comments>http://www.insidethecbc.com/little-mosque-on-the-fox-tv-prairie/#comments</comments>
		<pubDate>Mon, 09 Jun 2008 21:06:53 +0000</pubDate>
		<dc:creator>author</dc:creator>
				<category><![CDATA[Little Mosque on the Prairie]]></category>

		<guid isPermaLink="false">http://www.insidethecbc.com/?p=1877</guid>
		<description><![CDATA[The producers of CBC&#8217;s &#8220;Little Mosque on the Prairie&#8221; have just signed a format deal with Twentieth Century Fox Studios. Fox says it plans to develop an Americanized version of the show for U.S. audiences. More later&#8230;]]></description>
			<content:encoded><![CDATA[<p><strong>The producers of CBC&#8217;s &#8220;Little Mosque on the Prairie&#8221; have just signed a format deal with Twentieth Century Fox Studios.</strong></p>
<p>Fox says it plans to develop an Americanized version of the show for U.S. audiences.</p>
<p>More later&#8230;</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidethecbc.com/little-mosque-on-the-fox-tv-prairie/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
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		<item>
		<title>Little Mosque cast to present forum on diversity</title>
		<link>http://www.insidethecbc.com/mosqueforum/</link>
		<comments>http://www.insidethecbc.com/mosqueforum/#comments</comments>
		<pubDate>Tue, 12 Feb 2008 18:45:14 +0000</pubDate>
		<dc:creator>author</dc:creator>
				<category><![CDATA[Community Events]]></category>
		<category><![CDATA[Little Mosque on the Prairie]]></category>
		<category><![CDATA[cbc]]></category>
		<category><![CDATA[diversity]]></category>
		<category><![CDATA[multicultural]]></category>

		<guid isPermaLink="false">http://www.insidethecbc.com/mosqueforum</guid>
		<description><![CDATA[Little Mosque on the Prairie creator Zarqa Nawaz will participate in a Toronto forum tomorrow, offering insight into the show’s premise and message, and will comment on the show’s popularity. Executive Producers Mary Darling and Michael Snook will also participate, along with the two of the series’ lead actors Sheila McCarthy and Manoj Sood. Their [...]]]></description>
			<content:encoded><![CDATA[<p>Little Mosque on the Prairie creator Zarqa Nawaz will participate in a Toronto forum tomorrow, offering insight into the show’s premise and message, and will comment on the show’s popularity.</p>
<p>Executive Producers Mary Darling and Michael Snook will also participate, along with the two of the series’ lead actors Sheila McCarthy and Manoj Sood.</p>
<p>Their participation is part of the Academy of Canadian Cinema and Television&#8217;s Canada Award Screening Tour &#8212; part of a road show that attracted audiences in Winnipeg, Regina, Calgary and Vancouver.</p>
<p>The screening series showcases diversity in the show, encouraging discussion and promoting multiculturalism. The series will feature episode screenings and a question and answer period with the show’s producers, creator and several cast members.</p>
<p>The screening is free to the public and will be at the NFB Cinema (150 John Street) at 6:00 p.m. ET.</p>
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		<item>
		<title>Is it wrong to pretend that Canadian shows&#8230; aren&#8217;t?</title>
		<link>http://www.insidethecbc.com/lmotpcanadian/</link>
		<comments>http://www.insidethecbc.com/lmotpcanadian/#comments</comments>
		<pubDate>Thu, 27 Dec 2007 18:17:07 +0000</pubDate>
		<dc:creator>author</dc:creator>
				<category><![CDATA[Little Mosque on the Prairie]]></category>
		<category><![CDATA[Our Mandate]]></category>
		<category><![CDATA[Saskatooon]]></category>

		<guid isPermaLink="false">http://www.insidethecbc.com/lmotpcanadian</guid>
		<description><![CDATA[Over the holidays, public broadcasting blogger Justin Beach said he thinks it should be legally banned against the law for Canadian programs to ignore their Canadian settings in order to make the show more &#8216;sellable&#8217; to American audiences. He notes that while the first line of the CBC&#8217;s mandate says all CBC shows should &#8220;be [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.insidethecbc.com/uploads/mosque_usa.jpg" align="right" height="384" hspace="5" vspace="5" width="300" />Over the holidays, public broadcasting blogger <a href="http://www.publicbroadcasting.ca/2007/12/little-mosque-as-canadian-as-north.html">Justin Beach said he thinks it should be legally banned <strike>against the law</strike></a> for Canadian programs to ignore their Canadian settings in order to make the show more &#8216;sellable&#8217; to American audiences.</p>
<p>He notes that while the first line of the <a href="http://www.cbc.radio-canada.ca/about/mandate.shtml" target="_blank">CBC&#8217;s mandate</a> says all CBC shows should <em>&#8220;be predominantly and distinctively Canadian,&#8221; </em>the popular sit-com Little Mosque on the Prairie deliberately excludes any references to Saskatchewan, where the show is filmed.</p>
<p>Justin quotes from an interview in the Regina <a href="http://www.canada.com/reginaleaderpost/news/letters/story.html?id=6e712b64-a615-4a3a-8026-4b85e9ff654c" target="_blank">Leader Post</a> in which LMOTP producer Zarqa Nawaz tells an NPR reporter that they write out any Canadian references because &#8220;they hope an American audience will reference it as taking place in North Dakota and because &#8216;sales are important.&#8217; &#8221;</p>
<p>Just feels this practice should be banned. &#8220;No program that receives tax subsidies should be able to do alternate takes to disguise the fact that it is Canadian.&#8221;</p>
<p>The issue, I think, is whether or not Canadians are seeing programming that references Canada. I don&#8217;t have a problem if the show shoots different takes for different audiences (&#8220;That&#8217;s why it&#8217;s always cold in Saskatchewan&#8221; for the Canadian version; &#8220;That&#8217;s why it&#8217;s always cold here&#8221; for the American version).</p>
<p>I would have a problem if the show shoots one version sans Canadiana then airs it here. Does anyone know which way it is?</p>
<p><strong>What do you think?</strong></p>
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		<slash:comments>22</slash:comments>
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		<title>It’s beginning to look a lot like January</title>
		<link>http://www.insidethecbc.com/it%e2%80%99s-beginning-to-look-a-lot-like-january/</link>
		<comments>http://www.insidethecbc.com/it%e2%80%99s-beginning-to-look-a-lot-like-january/#comments</comments>
		<pubDate>Wed, 21 Nov 2007 21:36:10 +0000</pubDate>
		<dc:creator>Paul Gorbould</dc:creator>
				<category><![CDATA[CBC Television]]></category>
		<category><![CDATA[Little Mosque on the Prairie]]></category>
		<category><![CDATA[MVP]]></category>
		<category><![CDATA[Marketing/Promotion]]></category>
		<category><![CDATA[The Media Landscape]]></category>

		<guid isPermaLink="false">http://www.insidethecbc.com/it%e2%80%99s-beginning-to-look-a-lot-like-january</guid>
		<description><![CDATA[In case you missed it, yesterday CBC-TV tried something new, and held its first “winter preview” of upcoming prime-time programs. Previewed programs include immigration drama The Border, sitcom Sophie, Douglas Coupland’s jPod, lifestyle series The Steven &#38; Chris Show, reality program The Week the Women Went, and the much-anticipated MVP – “a sexy look at [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.insidethecbc.com/uploads/mvp_cast.jpg" alt="Cast of MVP" align="right" hspace="7" vspace="3" />In case you missed it, yesterday CBC-TV tried something new, and held its first “winter preview” of upcoming prime-time programs.</p>
<p>Previewed programs include immigration drama <em>The Border</em>, sitcom <em>Sophie</em>, Douglas Coupland’s<em> jPod</em>, lifestyle series <em>The Steven &amp; Chris Show</em>, reality program <em>The Week the Women Went</em>, and the much-anticipated <em>MVP</em> – “a sexy look at a fictional NHL team of hunky players and the women who love them.”</p>
<p>Special programming includes <em>The Englishman&#8217;s Boy, Project X, The Confidential Series</em>, plus the returns of <em>H2O, Test the Nation</em> and <em>Canada&#8217;s Next Great Prime Minister</em>.</p>
<p>(Aside: I kept stumbling upon tidbits about the tapings of these shows back in July, when I last did this blog &#8211; including <a href="http://www.insidethecbc.com/a-different-kind-of-podcast"><em>jPod</em></a>, <a href="http://www.insidethecbc.com/the-plane-truth"><em>The Border</em></a> and <a href="http://www.insidethecbc.com/a-week-without-women"><em>The Week the Women Went</em></a> &#8211; so I&#8217;m looking forward to seeing them on air.)</p>
<p>Today&#8217;s Globe sees the lineup as an effort to attract &#8220;<a href="http://www.theglobeandmail.com/servlet/story/LAC.20071121.CBC21/TPStory/TPEntertainment/Television/">a younger, more female audience</a>.&#8221; And the media has been quick to draw a correlation between CBC’s push and the ongoing American screenwriters strike. CBC executives admit there’s certainly an opening.</p>
<p>&#8220;All I see is opportunity &#8211; we have a shot,&#8221; head of network programming Kirstine Layfield <a href="http://jam.canoe.ca/Television/2007/11/20/4671108-cp.html">told the Canadian Press</a>.  &#8220;People are going to be looking for something to watch, and I always find when people watch Canadian television, they are pleasantly surprised. It&#8217;s hard, it&#8217;s really hard, to make a mark and this is really going to help us.&#8221;</p>
<p>A day earlier, Layfield <a href="http://jam.canoe.ca/Television/2007/11/19/4668823-cp.html">reported interest</a> from U.S. networks in CBC programs . She confirmed that <em>The Border</em> was one of them. Westwind Production’s Mary Darling says <em>Little Mosque on the Prairie</em> is another.</p>
<p>But Writers Guild of Canada president Rebecca Schechter, who also had a hand in <em>Little Mosque</em>, said optimists like Darling are &#8220;<a href="http://www.calendarlive.com/printedition/calendar/cl-et-international17nov17,0,7852079.story?coll=cl-calendar">dreaming in Technicolor</a>.&#8221;</p>
<blockquote><p>&#8220;It&#8217;s a weird pipe dream,&#8221; she said. &#8220;American giant conglomerates, they&#8217;ve not come across the border to Canada. They have consistently showed no interest in putting Canadian programming on American network television.&#8221;</p></blockquote>
<p>The WGC plans to participate in an international display of solidarity on Nov. 28.</p>
<p>If you are really pining for American content, you’ll be able to get that on CBC too. <a href="http://jam.canoe.ca/Television/2007/11/20/4671108-cp.html">According to CP</a>, “CBC also said Tuesday it has acquired the rights to <em>Jeopardy</em> and <em>Wheel of Fortune</em> from CBS Paramount International. Both shows will begin airing in September 2008.”</p>
<p>As for the Canadian stuff – well, the launch, and its fortuitous timing, managed to create a certain level of optimism. Prolific television blogger Denis McGrath, also a writer on <em>The Border</em>, <a href="http://heywriterboy.blogspot.com/2007/11/cbc-08-and-22-too.html">had this to say</a> of the event:</p>
<blockquote><p>The impression I walked away with? When Layfield and the new regime started at CBC they took a lot of heat for saying they wanted to redefine and remake what the broadcaster was, and the kind of programming it did. This looks like a pretty vibrant schedule &#8212; it definitely has energy and a potential for big pop. I hope the stuff all works. It would be nice for CBC to get a win.</p>
<p>And if the WGA strike is still on, Canadians might actually get a chance to fairly sample their homegrown wares. It&#8217;s the best slate I&#8217;ve seen from CBC in a while.</p></blockquote>
<p><strong>What do you think of the winter lineup? Does the U.S. strike present an opportunity for CBC?</strong></p>
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<enclosure url="http://www.cbc.ca/mrl3/16493/specials/winter_launch_november_20_07.wmv" length="197" type="video/x-ms-asf" />
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		<title>Little Mosque snubbed for Gemini nomination</title>
		<link>http://www.insidethecbc.com/geminisnub/</link>
		<comments>http://www.insidethecbc.com/geminisnub/#comments</comments>
		<pubDate>Thu, 30 Aug 2007 18:27:33 +0000</pubDate>
		<dc:creator>author</dc:creator>
				<category><![CDATA[Awards]]></category>
		<category><![CDATA[Little Mosque on the Prairie]]></category>
		<category><![CDATA[award]]></category>
		<category><![CDATA[geminis]]></category>
		<category><![CDATA[little mosque]]></category>

		<guid isPermaLink="false">http://www.insidethecbc.com/geminisnub</guid>
		<description><![CDATA[Despite widespread media and critical acclaim (not to mention strong viewership numbers), Little Mosque on the Prairie will not win a Gemini for Best Comedy this year. In fact, it&#8217;s not even in the running. (The show was, though, nominated in the comedy writing and directing categories.) Instead, the Royal Canadian Air Farce and This [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.insidethecbc.com/uploads/mosque2.jpg" align="right" hspace="5" vspace="5" />Despite widespread media and critical acclaim (not to mention strong viewership numbers),  <em>Little </em><em>Mosque on the </em><em>Prairie </em>will not win a Gemini for Best Comedy this year. In fact, it&#8217;s not even in the running. (The show was, though, nominated in the comedy writing and directing categories.)</p>
<p>Instead, the <em>Royal Canadian Air Farce</em> and <em>This Hour Has 22 Minutes</em> will be up against CTV&#8217;s <em>Corner Gas</em>, Showcase&#8217;s <em>Rent-A-Goalie </em>and Comedy Network&#8217;s <em>Odd Job Jack</em> for the Best Comedy award.</p>
<p>Kirstine Layfield, head of CBC TV&#8217;s network programming, told <em>The Globe and Mail</em> she&#8217;s not bothered by the nomination lineup. &#8220;Geminis are great to have and it&#8217;s nice to have that industry recognition, but to us, the recognition we&#8217;ve gotten from the Canadian people, that&#8217;s a real measure of success.&#8221;</p>
<p><em>Little Mosque</em> is currently the subject of a bidding war between two American television networks.</p>
<p><strong>What do you think? If you were deciding the nomination list for the Gemini&#8217;s Best Comedy award, what five Canadian shows would you list?</strong></p>
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		<slash:comments>25</slash:comments>
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		<title>Imam Imitation: The sincerest form of flattery?</title>
		<link>http://www.insidethecbc.com/imamitation/</link>
		<comments>http://www.insidethecbc.com/imamitation/#comments</comments>
		<pubDate>Mon, 23 Jul 2007 17:52:07 +0000</pubDate>
		<dc:creator>author</dc:creator>
				<category><![CDATA[Little Mosque on the Prairie]]></category>

		<guid isPermaLink="false">http://www.insidethecbc.com/imamitation</guid>
		<description><![CDATA[Hey, haven&#8217;t I seen this somewhere before? Yes, turns out an American network comedy bears a striking resemblance to the CBC&#8217;s Little Mosque on the Prairie. Aliens in America is about a Muslim who finds himself living in a community of white North Americans in a Midwest, heartland setting. Although in this case, the plot [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.insidethecbc.com/uploads/aliens.jpg" align="right" height="182" hspace="5" vspace="5" width="239" /><em>Hey, haven&#8217;t I seen this somewhere before?</em></p>
<p>Yes, turns out an American network comedy bears a striking resemblance to the CBC&#8217;s <em>Little Mosque on the Prairie</em>.<br />
<em>Aliens in America</em> is about a Muslim who finds himself living in a community of white North Americans in a Midwest, heartland setting. Although in this case, the plot revolves around a 16-year-old Muslim exchange student from Pakistan sent to live with a suburban family in Wisconsin, not an imam trying to establish a mosque in Saskatchewan.</p>
<p>The producers of <em>Aliens In America</em> admit that <em>Little Mosque</em> was on their radar as early as 2005, while they were developing their own series. &#8220;We had finished the script when we first read a blurb in Variety about them developing a show up in Canada,&#8221; executive producer David Guarascio (&#8220;Just Shoot Me&#8221;) said.</p>
<p>Suuuuuuuuure. <img src='http://www.insidethecbc.com/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' /> </p>
<p>The program airs on the <strong>CW</strong> network (Copied Wildly? Comedy Withheld?)</p>
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		<slash:comments>7</slash:comments>
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		<title>French network buys rights to Little Mosque</title>
		<link>http://www.insidethecbc.com/mosquesells/</link>
		<comments>http://www.insidethecbc.com/mosquesells/#comments</comments>
		<pubDate>Tue, 08 May 2007 20:14:14 +0000</pubDate>
		<dc:creator>author</dc:creator>
				<category><![CDATA[Little Mosque on the Prairie]]></category>

		<guid isPermaLink="false">http://www.insidethecbc.com/shows/littlemosque/mosquesells/</guid>
		<description><![CDATA[Canal Plus, a French pay television service, has become the first international network to buy the CBC-TV series Little Mosque on the Prairie.Other broadcasters in the U.S. and Europe are also looking at the sitcom about a Muslim community in a small Prairie town. The French broadcaster plans to unscramble the show, allowing it to [...]]]></description>
			<content:encoded><![CDATA[<p><strong><img src="http://www.cbc.ca/gfx/images/arts/photos/2007/05/08/lil-mosque.jpg" title="Baber (Manoj Sood), Rayyan (Sitara Hewitt) and Fatima (Arlene Duncan) at a meeting in the mosque." alt="Baber (Manoj Sood), Rayyan (Sitara Hewitt) and Fatima (Arlene Duncan) at a meeting in the mosque." align="right" hspace="5" vspace="5" />Canal Plus, a French pay television service, has become the first international network to buy the CBC-TV series <em>Little Mosque on the Prairie</em>.</strong>Other broadcasters in the U.S. and Europe are also looking at the sitcom about a Muslim community in a small Prairie town.</p>
<p>The French broadcaster plans to unscramble the show, allowing it to be widely accessible to viewers at no charge. France has suffered tensions in the past few years between predominantly Muslim immigrants and other citizens.</p>
<p><a href="http://www.cbc.ca/arts/tv/story/2007/05/08/mosque-sells.html">More at CBC.ca</a></p>
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		<title>CBC lures &#8220;Corner Gas&#8221; writers to &#8220;Little Mosque&#8221;</title>
		<link>http://www.insidethecbc.com/cbc-lures-corner-gas-writers-to-little-mosque/</link>
		<comments>http://www.insidethecbc.com/cbc-lures-corner-gas-writers-to-little-mosque/#comments</comments>
		<pubDate>Sat, 03 Mar 2007 21:05:03 +0000</pubDate>
		<dc:creator>author</dc:creator>
				<category><![CDATA[Little Mosque on the Prairie]]></category>

		<guid isPermaLink="false">http://www.insidethecbc.com/shows/littlemosque/cbc-lures-corner-gas-writers-to-little-mosque/</guid>
		<description><![CDATA[CBC has lured two top writers from CTV&#8217;s Corner Gas, to have them work on Little Mosque on the Prairie. Corner Gas has grown to be incredibly popular, pulling and average of 1.6 million viewers since Januaryl The Globe and Mail has the deets: Paul Mather, who oversaw the series&#8217; day-to-day workings; and story editor [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.insidethecbc.com/uploads/globe_mosque.jpg" align="right" height="295" hspace="5" width="254" />CBC has lured two top writers from CTV&#8217;s <em>Corner Gas</em>, to have them work on <em>Little Mosque on the Prairie</em>.</p>
<p>Corner Gas has grown to be incredibly popular, pulling and average of 1.6 million viewers since Januaryl</p>
<p>The Globe and Mail has the deets:</p>
<blockquote><p>Paul Mather, who oversaw the series&#8217; day-to-day workings; and story editor Rob Sheridan, who has also worked on Showcase&#8217;s <em>Naked Josh</em>. In an interview, Mather said he jumped ship primarily because he couldn&#8217;t resist the challenge of trying to nip at <em>Corner Gas</em>&#8216;s heels in season two.</p></blockquote>
<p>CBC will renew the sitcom when the first season ends shortly.</p>
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		<title>This Hour Has 22 Mosques</title>
		<link>http://www.insidethecbc.com/mosques/</link>
		<comments>http://www.insidethecbc.com/mosques/#comments</comments>
		<pubDate>Sun, 04 Feb 2007 18:16:44 +0000</pubDate>
		<dc:creator>author</dc:creator>
				<category><![CDATA[Little Mosque on the Prairie]]></category>
		<category><![CDATA[Royal Canadian Air Farce]]></category>
		<category><![CDATA[The Odd File]]></category>

		<guid isPermaLink="false">http://www.insidethecbc.com/fun/odd/mosques/</guid>
		<description><![CDATA[Blog reaction: Miss604.com: &#8220;We watched an amusing clip this morning, courtesy of Inside The CBC. This does in fact prove that the CBC can be funny… sometimes.&#8221;]]></description>
			<content:encoded><![CDATA[<p><object height="350" width="425"><param name="movie" value="http://www.youtube.com/v/97J8UJY_tJ0"></param><param name="wmode" value="transparent"></param><embed type="application/x-shockwave-flash" wmode="transparent" width="425" height="350"></embed></object>Blog reaction:<br />
<a href="http://www.miss604.com/2007/02/on-the-goat-again.html">Miss604.com</a>: &#8220;We watched an amusing clip this morning, courtesy of Inside The CBC. This does in fact prove that the CBC can be funny… sometimes.&#8221;</p>
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		<title>Little Mosque: A TV Insider&#8217;s Detailed Critique</title>
		<link>http://www.insidethecbc.com/critique/</link>
		<comments>http://www.insidethecbc.com/critique/#comments</comments>
		<pubDate>Mon, 22 Jan 2007 16:53:32 +0000</pubDate>
		<dc:creator>author</dc:creator>
				<category><![CDATA[Little Mosque on the Prairie]]></category>

		<guid isPermaLink="false">http://www.insidethecbc.com/shows/littlemosque/critique/</guid>
		<description><![CDATA[TV scriptwriter Denis McGrath has weighed in with a thoughtful, detailed critique of Little Mosque on the Prairie. What makes Denis&#8217; critique so compelling is that he&#8217;s in the business of actually writing television comedy. (As opposed to most TV critics who simply watch TV, then write about it.) &#160;&#160;&#160;&#160;&#160;For instance, in a character-by-character critique, [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.insidethecbc.com/uploads/denis_mcgrath.jpg" border="0" align="right" hspace="6" vspace="6" />TV scriptwriter Denis McGrath has weighed in with a thoughtful, <a href="http://heywriterboy.blogspot.com/2007/01/little-mosque-my-take.html">detailed critique</a> of Little Mosque on the Prairie. What makes Denis&#8217; critique so compelling is that he&#8217;s in the business of actually <em>writing</em> television comedy. (As opposed to most TV critics who simply <em>watch</em> TV, then write <em>about</em> it.)<br />
&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;For instance, in a character-by-character critique, Denis points out that:</p>
<blockquote><p><img src="http://www.insidethecbc.com/uploads/fatima.jpg" border="0" align="right" hspace="6" vspace="6" />Fatima plays the same role in the show as Babur. Two characters who play exactly the same role does not work in Comedy. You don&#8217;t need two Dumb Joeys&#8230;you don&#8217;t need two space cadet Phoebes, and you don&#8217;t need Fatima and Babur, both. One&#8217;s gotta show a different side or it&#8217;s gonna be a bitch trying to service them both. It&#8217;s not enough that she&#8217;s a person of color. What makes her distinct and unique? She was useful as a plot point (she&#8217;s a woman and wants the barrier too!) but useful as a plot point does not a good character make.</p></blockquote>
<p>Denis&#8217; blog, called Dead Things On Sticks is always a compelling insider&#8217;s read about his line of work, and it&#8217;s at <a href="http://heywriterboy.blogspot.com">http://heywriterboy.blogspot.com</a></p>
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		<title>More Mosque in the media</title>
		<link>http://www.insidethecbc.com/more-mosque-in-the-media/</link>
		<comments>http://www.insidethecbc.com/more-mosque-in-the-media/#comments</comments>
		<pubDate>Fri, 19 Jan 2007 18:37:05 +0000</pubDate>
		<dc:creator>Paul Gorbould</dc:creator>
				<category><![CDATA[Little Mosque on the Prairie]]></category>
		<category><![CDATA[Media Coverage]]></category>

		<guid isPermaLink="false">http://www.insidethecbc.com/columns/media/more-mosque-in-the-media/</guid>
		<description><![CDATA[After an amazing 2.1 million viewers tuned in for last week&#8217;s debut of Little Mosque on the Prairie, media watchers have been itching to see what would happen with episode two. And CBC gave them plenty to talk about. Episode two was slated to air on Monday night, but to the confusion of viewers and [...]]]></description>
			<content:encoded><![CDATA[<p><img align="right" title="Cast of Little Mosque on the Prairie" alt="Cast of Little Mosque on the Prairie" src="http://www.insidethecbc.com/uploads/little_mosque_cast.jpg" />After an amazing 2.1 million viewers tuned in for <a href="http://www.insidethecbc.com/shows/littlemosque/mosqueratings/">last week&#8217;s debut</a> of <em>Little Mosque on the Prairie</em>, media watchers have been itching to see what would happen with episode two.</p>
<p>And CBC gave them plenty to talk about. Episode two was slated to air on Monday night, but to the confusion of viewers and pundits alike, the first episode was repeated instead. The replay pulled in 606,000 viewers, which is nothing to sneeze at.</p>
<p>Episode two ended up airing on Wednesday night instead, and drew 1.2 million viewers. (CBC employees: audience numbers for the past three days are available on the <a title="CBC Intranet" href="http://intranet.cbc-radio-canada/corp_en/">intranet</a>.)</p>
<p>A decline from the debut was expected, and any Canadian series that pulls in over a million is good. According to <a title="Globe story on Little Mosque ep. 2" href="http://www.theglobeandmail.com/servlet/story/LAC.20070119.NOTE19-1/TPStory/TPEntertainment/Television/">the Globe&#8217;s Guy Dixon</a></p>
<blockquote><p>A CBC spokesman said yesterday that &#8220;we&#8217;re very pleased with the way the program is doing.&#8221;</p>
<p>In comparison, CTV&#8217;s hit sitcom <em>Corner Gas</em> has drawn an average audience of 1.4 million so far this season.</p></blockquote>
<p>But the big question being asked in the newspapers is, why the switcheroo?</p>
<p>Their consensus opinion seems to be that CBC didn&#8217;t want to put the second episode up against the Golden Globes and the debut of <em>24</em>. (Who would? Those shows pulled in 2.5 million and 1.5 million for CTV and Global on Monday.)</p>
<p>The Toronto Sun posits <a title="Toronto Sun on Little Mosque ep. 2" href="http://torontosun.com/Entertainment/Television/2007/01/18/3400153-sun.html">this theory</a> that CBC was surprised by the huge debut numbers, and worried about how to follow up:</p>
<blockquote><p>But because <em>Little Mosque</em> opened so huge, the CBC is wary that the numbers for the second episode are going to seem disastrously small by comparison. They&#8217;re worried that practically every newspaper in the country is going to write about how Little Mosque went up against the Golden Globes and<em> 24</em>, and lost three-quarters of its audience, or whatever.</p></blockquote>
<p>The article goes on to quote a response from CBC executive director of programming Kirstine Layfield:</p>
<blockquote><p>&#8220;We knew it was going to confuse the press, and we knew some people would just assume that the CBC messed up, but this was a thought-out decision that was made for the benefit of the show,&#8221; Layfield said.</p></blockquote>
<p>Another Sun article (they&#8217;re enjoying this) described the <a title="Sun article on Carlos Rota" href="http://jam.canoe.ca/Television/TV_Shows/L/Little_Mosque_On_The_Prairie/2007/01/18/3400221.html">reaction of Carlos Rota</a>, who stars in both <em>Little Mosque</em> and this season&#8217;s <em>24</em> (talk about a career year!)</p>
<blockquote><p>&#8220;Are they out of their minds?&#8221; he said on the set of Fox&#8217;s <em>24</em>, where Rota has a key role this season as CTU analyst (and Chloe&#8217;s ex-husband) Morris O&#8217;Brian.</p>
<p>Like all the Canadian critics on the press tour, Rota, who plays Yasir on <em>Little Mosque</em>, was flabbergasted by CBC&#8217;s programming strategy. &#8220;First of all, they premiere it on a Tuesday, then move it immediately to Monday, then show the wrong episode…?&#8221; Rota vented.</p></blockquote>
<p><img align="right" title="Yasir (Carlo Rota, left) and Baber (Manoj Sood, right) from Little Mosque" alt="Yasir (Carlo Rota, left) and Baber (Manoj Sood, right) from Little Mosque" src="http://www.insidethecbc.com/uploads/little_mosque_telescope.jpg" />For the record, according to the <a title="Little Mosque on the Prairie official website" href="http://www.cbc.ca/littlemosque/"><em>Little Mosque</em> website</a>, the show will continue to air on Wednesdays at 8 p.m. (8:30 NT), with repeats on Mondays at 9:00.</p>
<p>Speaking of the web, the first episode of <em>Little Mosque</em> is <a title="Little Mosque on YouTube" href="http://www.youtube.com/results?search_query=little+mosque&#038;search=Search">making a bit of a splash</a> on YouTube (even though it was not posted there by CBC; the online version starts two minutes into it, and includes commercials.)</p>
<p>The YouTube episode is broken into four parts. The <a title="Little Mosque episode 1 part 1 of 4 on YouTube" href="http://www.youtube.com/watch?v=Tu2-lXDe2to">first part</a> has already had more than 30,000 views, with the other parts receiving over 17,000 each. Even the <a title="Little Mosque news story from CBC-TV on YouTube" href="http://www.youtube.com/watch?v=nUnnG-m81e8&#038;eurl=">news story</a> promoting the series has had more than 14,000 views.</p>
<p>Finally, the <em>Royal Canadian Air Farce</em> has plans to cash in on some of the Mosque mania tonight. <a title="Toronto Sun on Air Farce Mosque parody" href="http://torontosun.com/Entertainment/Television/2007/01/19/3406466-sun.html">According to the Sun</a>:</p>
<blockquote><p>Coincidentally, CBC&#8217;s long-running comedy program <em>Royal Canadian Air Farce</em> will continue the network&#8217;s unique tradition of making fun of its own with a short <em>Little Mosque</em>-themed bit tonight (8 p.m.).</p>
<p>The theme is that the CBC is so overwhelmed by the success of <em>Little Mosque</em> that all of the public network&#8217;s shows are going to adopt <em>Little Mosque</em> stylings (everything from Don Cherry and Ron MacLean to <em>The National</em>).</p>
<p>And <em>Air Farce</em> also points out that <em>Little Mosque</em>&#8216;s debut audience was &#8220;the equivalent of two years total of <em>The Hour With George Stroumboulopoulos</em>.&#8221; Funny stuff.</p></blockquote>
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		<title>How hungry are you?</title>
		<link>http://www.insidethecbc.com/how-hungry-are-you/</link>
		<comments>http://www.insidethecbc.com/how-hungry-are-you/#comments</comments>
		<pubDate>Fri, 19 Jan 2007 14:47:01 +0000</pubDate>
		<dc:creator>Paul Gorbould</dc:creator>
				<category><![CDATA[Little Mosque on the Prairie]]></category>
		<category><![CDATA[The Odd File]]></category>

		<guid isPermaLink="false">http://www.insidethecbc.com/fun/odd/how-hungry-are-you/</guid>
		<description><![CDATA[Remember that crazy promotion that CBC did a couple of weeks ago to celebrate the launch of Little Mosque on the Prairie? Where we paraded camels through Toronto&#8217;s Dundas Square, and made a 300-pound shawarma? Well, here&#8217;s a question: What do you do with a 300-lb shawarma machine when it&#8217;s all over? Answer: sell it [...]]]></description>
			<content:encoded><![CDATA[<p><img align="right" alt="Camels at Dundas Square" title="Camels at Dundas Square" src="http://www.insidethecbc.com/uploads/camels.jpg" />Remember that <a title="Torontoist on Little Mosque promotion" href="http://www.torontoist.com/archives/2007/01/cbc_gives_us_th.php">crazy promotion</a> that CBC did a couple of weeks ago to celebrate the launch of <em>Little Mosque on the Prairie</em>? Where we paraded camels through Toronto&#8217;s Dundas Square, and made a 300-pound <a title="What is a shawarma?" href="http://www.gomideast.com/articles/shw1.htm">shawarma</a>?</p>
<p>Well, here&#8217;s a question: What do you do with a 300-lb shawarma machine when it&#8217;s all over?</p>
<p>Answer: sell it on Craig&#8217;s List.</p>
<p>Here&#8217;s <a title="Buy the famous shawarma machine!" href="http://toronto.craigslist.org/for/259549058.html">the ad</a>:</p>
<blockquote><p>Giant Shawarma Machine &#8211; Used Once &#8211; in Perfect Condition &#8211; purchased for promotion of new TV show &#8211; Little Mosque on the Prairie.</p>
<p>Location: Hamilton</p></blockquote>
<p>According to <a title="Spectator article on Shawarma machine" href="http://www.hamiltonspectator.com/NASApp/cs/ContentServer?pagename=hamilton/Layout/Article_Type1&#038;call_pageid=1014656316146&#038;c=Article&#038;cid=1168816509018">The Hamilton Spectator</a>, the job of cooking the world&#8217;s largest shawarma fell to Joshua Hendin of Hamilton&#8217;s <a title="BBQ Catering" href="http://bbqcatering.com/">BBQ Catering</a>:</p>
<blockquote>
<p class="MsoNormal">Normally a corporate events expert, he bought a mega-machine to cook the world&#8217;s largest shawarma (63.5 kilograms of chicken) in Toronto&#8217;s Dundas Square at the Little Mosque premiere party….But Hendin admits the machine was a one-off purchase. He doesn&#8217;t need it for his usual work: large corporate events.</p>
</blockquote>
<p><img align="right" alt="Giant shawarma" title="Giant shawarma" src="http://www.insidethecbc.com/uploads/shawarma.jpg" />Asking price for the giant shawarma machine: $2,200, &#8220;substantially less&#8221; than what he paid for it.</p>
<p>(Photos courtesy of Christopher Bird at <a title="Torontoist" href="http://www.torontoist.com">Torontoist</a>. He <a title="Torontois on shawarma event" href="http://www.torontoist.com/archives/2007/01/cbc_gives_us_th.php">enjoyed</a> the free food, but complains that it wasn&#8217;t <em>really</em> one big sandwich.)</p>
<p>[Editor's note: If I win this week's 6/49, I'm buying the shawarma machine for installation in the Barbara Frum Atrium. Then people can just come by at any time and cut themselves a big hunk of halal meat. CBC'ers, design students, folks lined up to see an <em>Air Farce</em> taping – just help yourself!]</p>
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		<title>Interview</title>
		<link>http://www.insidethecbc.com/invumosque/</link>
		<comments>http://www.insidethecbc.com/invumosque/#comments</comments>
		<pubDate>Thu, 11 Jan 2007 20:42:49 +0000</pubDate>
		<dc:creator>author</dc:creator>
				<category><![CDATA[Asides]]></category>
		<category><![CDATA[Little Mosque on the Prairie]]></category>

		<guid isPermaLink="false">http://www.insidethecbc.com/asides/invumosque/</guid>
		<description><![CDATA[CBC.ca has an in-depth interview with Little Mosque on the Prairie creator Zarqa Nawaz.]]></description>
			<content:encoded><![CDATA[<p>CBC.ca has an in-depth <a href="http://www.cbc.ca/arts/tv/little_mosque.html">interview</a> with Little Mosque on the Prairie creator Zarqa Nawaz.</p>
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		<title>Little Mosque in the Ratings and Blogs</title>
		<link>http://www.insidethecbc.com/mosqueratings/</link>
		<comments>http://www.insidethecbc.com/mosqueratings/#comments</comments>
		<pubDate>Wed, 10 Jan 2007 21:53:53 +0000</pubDate>
		<dc:creator>author</dc:creator>
				<category><![CDATA[Little Mosque on the Prairie]]></category>

		<guid isPermaLink="false">http://www.insidethecbc.com/shows/littlemosque/mosqueratings/</guid>
		<description><![CDATA[Last night&#8217;s season premiere of Little Mosque on the Prairie drew an outstanding 2.1 million viewers. Some blog reaction: Blast Furnace Canada: &#8220;My first impressions are quite high. This is definitely the show that&#8217;s needed in a post-9/11 world.&#8221; Pample the Moose: &#8220;CBC&#8217;s answer to Corner Gas tried very hard, but in my opinion, came [...]]]></description>
			<content:encoded><![CDATA[<p>Last night&#8217;s season premiere of Little Mosque on the Prairie drew an outstanding 2.1 million viewers.</p>
<p>Some blog reaction:</p>
<ul>
<li><a href="http://blastfurnacecanada.blogspot.com/2007/01/good-start-for-little-mosque.html">Blast Furnace Canada</a>: &#8220;My first impressions are quite high. This is definitely the show that&#8217;s needed in a post-9/11 world.&#8221;</p>
<li><a href="http://pamplemoose.blogspot.com/2007/01/curse-of-cbc-comedy-continues.html">Pample the Moose</a>: &#8220;CBC&#8217;s answer to Corner Gas tried very hard, but in my opinion, came across as far too earnest. It got a few genuine laughs from me, but most of the jokes were forced and obvious, and the tacked on feel-good ending made me feel vaguely nauseous.&#8221;
<li><a href="http://myprairiegazette.transycan.net/2007/01/10/little-mosque-on-the-prairie/">My Prairie Gazette</a>: &#8220;This show or, at least, the first episode was a refreshing half hour. Healthy humour and irony (including self-irony), good dialogue and funny characters.&#8221;
<li><a href="http://cathiefromcanada.blogspot.com/2007/01/little-mosque-is-good.html">Cathie from Canada</a>: &#8220;I liked it, a lot. Mercy isn&#8217;t quite Dog River, not yet anyway, but I think it will come close.&#8221;
<li><a href="http://www.dustmybroom.com/?p=5414">Dust My Broom</a>: &#8220;The first episode has proven somewhat underwhelming. In part, this is because in Muslim-only settings, people make the same jokes regularly, so much so that they’ve become overused and lame.&#8221;</ul>
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		<title>Little Mosque clip on YouTube</title>
		<link>http://www.insidethecbc.com/youtubeclip/</link>
		<comments>http://www.insidethecbc.com/youtubeclip/#comments</comments>
		<pubDate>Sat, 06 Jan 2007 21:42:12 +0000</pubDate>
		<dc:creator>author</dc:creator>
				<category><![CDATA[Little Mosque on the Prairie]]></category>

		<guid isPermaLink="false">http://www.insidethecbc.com/shows/littlemosque/youtubeclip/</guid>
		<description><![CDATA[]]></description>
			<content:encoded><![CDATA[<p><object width="425" height="350"><param name="movie" value="http://www.youtube.com/v/nUnnG-m81e8"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/nUnnG-m81e8" type="application/x-shockwave-flash" wmode="transparent" width="425" height="350"></embed></object></p>
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		<title>Little Mosque attracts media attention even before its debut</title>
		<link>http://www.insidethecbc.com/pre-publicity/</link>
		<comments>http://www.insidethecbc.com/pre-publicity/#comments</comments>
		<pubDate>Thu, 04 Jan 2007 13:29:00 +0000</pubDate>
		<dc:creator>author</dc:creator>
				<category><![CDATA[Little Mosque on the Prairie]]></category>

		<guid isPermaLink="false">http://www.insidethecbc.com/shows/littlemosque/pre-publicity/</guid>
		<description><![CDATA[The show hasn&#8217;t even aired and already Little Mosque on the Prairie is gaining international media attention. CNN&#8217;s Paula Zahn visited the set yesterday in advance of the TV show&#8217;s premiere Jan. 9. Zahn&#8217;s piece airs the same day at 8 p.m., just hours after Little Mosque publicists will hand out more 100 kilograms of [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.insidethecbc.com/uploads/paula_zahn.jpg" border="0" align="right" hspace="6" vspace="6" />The show hasn&#8217;t even aired and already Little Mosque on the Prairie is gaining international media attention. CNN&#8217;s Paula Zahn visited the set yesterday in advance of the TV show&#8217;s premiere Jan. 9. Zahn&#8217;s piece airs the same day at 8 p.m., just hours after Little Mosque publicists will hand out more 100 kilograms of free halal chickens in downtown Toronto to promote the show, according to <a href="http://www.therecord.com/NASApp/cs/ContentServer?pagename=record/Layout/Article_Type1&#038;c=Article&#038;cid=1167864613253&#038;call_pageid=1024322089000&#038;col=1024322319351">a story</a> in The Record.<br />
&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Little Mosque on the Prairie, a comedy about Muslims trying to interact with their small-town neighbours in a fictional Canadian prairie town called Mercy, has been receiving the kind of advance buzz that most publicity departments only dream about. It&#8217;s been written up in the New York Times, the Houston Chronicle, the Associated Press, and popular satire show The Colbert Report.</p>
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		<title>Little Mosque days away</title>
		<link>http://www.insidethecbc.com/little-mosque-days-away/</link>
		<comments>http://www.insidethecbc.com/little-mosque-days-away/#comments</comments>
		<pubDate>Tue, 02 Jan 2007 11:50:08 +0000</pubDate>
		<dc:creator>author</dc:creator>
				<category><![CDATA[Little Mosque on the Prairie]]></category>

		<guid isPermaLink="false">http://www.insidethecbc.com/asides/little-mosque-days-away/</guid>
		<description><![CDATA[It&#8217;s still days away before Little Mosque on the Prairie airs, but a New York Times article has drawn tons of attention to the show. The Washington Times has just done a review as well: &#8220;While some have questioned whether the show might insult Islamic fundamentalists &#8212; like the Danish cartoons of the prophet Muhammad [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.insidethecbc.com/uploads/little_mosque.jpg" border="0" align="right" hspace="6" vspace="6" />It&#8217;s still days away before <a href="http://www.littlemosque.ca/">Little Mosque on the Prairie</a> airs, but a New York Times <a href="http://www.nytimes.com/2006/12/07/arts/television/07mosq.html?ex=1323147600&#038;en=d22f5b36a36e920d&#038;ei=5090&#038;partner=rssuserland&#038;emc=rss">article</a> has drawn tons of attention to the show. The Washington Times has just done <a href="http://washingtontimes.com/functions/print.php?StoryID=20070101-111214-6234r">a review</a> as well: &#8220;While some have questioned whether the show might insult Islamic fundamentalists &#8212; like the Danish cartoons of the prophet Muhammad &#8212; [series creator] Zarqa Nawaz believes Muslims deserve more credit. &#8220;This assumption in the media that Muslims are going to riot in the streets, freak out and get upset is ridiculous,&#8221; she said. &#8220;It&#8217;s just a comedy.&#8221;<br />
&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;And now, the web site at <a href="http://www.littlemosque.ca">littlemosque.ca</a> has launched. Some video clips are now available on the site.</p>
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		<title>New CBC sitcom to revolve around Muslims in Canada</title>
		<link>http://www.insidethecbc.com/mosquesitcom/</link>
		<comments>http://www.insidethecbc.com/mosquesitcom/#comments</comments>
		<pubDate>Fri, 17 Nov 2006 20:51:49 +0000</pubDate>
		<dc:creator>author</dc:creator>
				<category><![CDATA[Little Mosque on the Prairie]]></category>

		<guid isPermaLink="false">http://www.insidethecbc.com/little-mosque-on-the-prairie/mosquesitcom/</guid>
		<description><![CDATA[Production began this week on Little Mosque on the Prairie, a sitcom series that will debut January 9. The program will take &#8220;a humorous and light-hearted comedic look at a Muslim community trying to interact with its small town Canadian neighbours,&#8221; according a CBC announcement issued today. &#8220;[It] is a funny, warts-and-all exploration of relationships, [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.insidethecbc.com/uploads/mosque.jpg" border="1" align="right" hspace="6" vspace="6" />Production began this week on <em>Little Mosque on the Prairie</em>, a sitcom series that will debut January 9. The program will take &#8220;a humorous and light-hearted comedic look at a Muslim community trying to interact with its small town Canadian neighbours,&#8221; according a CBC announcement issued today. &#8220;[It] is a funny, warts-and-all exploration of relationships, family, love, the generation gap and balancing Muslim beliefs and traditions in a prairie setting in Saskatchewan.&#8221;<br />
&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Series creator Zarqa Nawaz says the show is first and foremost a sitcom. &#8220;It is not a political or religious satire. This show is meant to open doors into the lives of people who are trying to assimilate into a small town…a town that has pre-conceived notions about Muslims. We hope that by using comedy to disarm people of all races, it will invite them to think outside of their fixed cultural perceptions.&#8221;<br />
&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;The cast includes Zaib Shaikh (DaVinci’s City Hall, Metropia), Carlo Rota (24, At The Hotel), Manoj Sood (Godiva’s, DaVinci’s Inquest), Sheila McCarthy (Geraldine’s Fortune, I’ve Heard The Mermaid Singing), Arlene Duncan (Puppets Who Kill, Degrassi: The Next Generation), Derek McGrath (Doc, Cheers), Debra McGrath (Getting Along Famously, Burnt Toast) and Neil Crone (Hollywoodland, Against The Ropes).<br />
&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Eight episodes have been ordered. </p>
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