CBC Television will launch a series of local daytime lifestyle programs, starting with Living in Toronto on January 15.
The regional shows will profile the cities’ neighbourhoods, highlight people who are “making a difference in the community” and offer tips on the best things to see and do in the city. The shows will also take a page from the YouTube book and actively solicit viewer content like photographs and videos. The small-print near the upload section is actually human-readable, though the basic summary is: You’ll continue to own the copyright, but we can use it however we want and you won’t get paid. Pretty standard, of course, for web sites that solicit material from the general public. Here’s the text:
I understand that the Canadian Broadcasting Corporation (“CBC”) has invited me, if I want, to submit various things such as video images, animation, pictures and an information sheet about myself, my hobbies and things that interest me (collectively “the material”). I want to do this and I therefore give CBC permission to make whatever use they wish of any or all of the material I submit to CBC at their discretion, wherever and in whatever media or formats they choose, for as long as they wish at no cost and no compensation to me or anyone else.
The Toronto show will be hosted by former TVOntario host Mary Ito. In the debut show, Ito reports on Toronto’s “hidden gems and best-kept secrets” then later checks out speed dating in the city—Latino style—and experiences a Toronto audio history project that anyone with a cellphone can enjoy.