If you’re a host and dream of becoming an icon of Canadian broadcasting, turns out it’s pretty simple to do — at least on a computer. And one ex-pat now living in the U.S. has done just that. Steve Barker, who now calls Portland OR his home, made this George Stroumboulopoulos icon for his Mac computer.

Now, whenever he clicks on that icon, it takes him directly to the video streaming file of The Hour.

Talk about branding. Imagine how many times a day this guy sees Strombo, which serves as a fantastic reminder. An icon right on our listeners’/viewers’ desktop. You can’t buy that kind of advertising.
This is a cool idea. It wouldn’t take us much time (a day, max) to make icons for our top radio and TV shows and put simple instructions on how to link the icons to the streaming or podcast file of the latest episode.

Anyone? Bueller?

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	Email this	Posted at 7:37 am (31 Oct 2007)