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	<title>Comments on: Traditional media in Canada is not threatened by new media: CBC</title>
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	<link>http://www.insidethecbc.com/nothreat/</link>
	<description>The official blog of the Canadian Broadcasting Corporation</description>
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	<item>
		<title>By: Canada&#8217;s Big Media Still Big : BigSnit.com</title>
		<link>http://www.insidethecbc.com/nothreat/comment-page-1/#comment-12914</link>
		<dc:creator>Canada&#8217;s Big Media Still Big : BigSnit.com</dc:creator>
		<pubDate>Sat, 02 Aug 2008 01:49:05 +0000</pubDate>
		<guid isPermaLink="false">http://www.insidethecbc.com/?p=1908#comment-12914</guid>
		<description>[...] of bad timing, but just a couple of weeks ago, a CBC submission to the CRTC more-or-less argued Canadians aren&#8217;t using the Internet for entertainment. (you can read the CBC&#8217;s full position [...]</description>
		<content:encoded><![CDATA[<p>[...] of bad timing, but just a couple of weeks ago, a CBC submission to the CRTC more-or-less argued Canadians aren&#8217;t using the Internet for entertainment. (you can read the CBC&#8217;s full position [...]</p>
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	<item>
		<title>By: Canada&#8217;s Big Media Doing Great : Robert Ouimet</title>
		<link>http://www.insidethecbc.com/nothreat/comment-page-1/#comment-12913</link>
		<dc:creator>Canada&#8217;s Big Media Doing Great : Robert Ouimet</dc:creator>
		<pubDate>Sat, 02 Aug 2008 01:48:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.insidethecbc.com/?p=1908#comment-12913</guid>
		<description>[...] of bad timing, but just a couple of weeks ago, a CBC submission to the CRTC more-or-less argued Canadians aren&#8217;t using the Internet for entertainment. (you can read the CBC&#8217;s full position [...]</description>
		<content:encoded><![CDATA[<p>[...] of bad timing, but just a couple of weeks ago, a CBC submission to the CRTC more-or-less argued Canadians aren&#8217;t using the Internet for entertainment. (you can read the CBC&#8217;s full position [...]</p>
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	<item>
		<title>By: Meredith</title>
		<link>http://www.insidethecbc.com/nothreat/comment-page-1/#comment-12733</link>
		<dc:creator>Meredith</dc:creator>
		<pubDate>Tue, 22 Jul 2008 18:02:15 +0000</pubDate>
		<guid isPermaLink="false">http://www.insidethecbc.com/?p=1908#comment-12733</guid>
		<description>I found &lt;a href=&quot;http://www.statcan.ca/english/research/56F0004MIE/56F0004MIE2006014.pdf&quot; rel=&quot;nofollow&quot;&gt;Our Lives in Digital Times&lt;/a&gt; (PDF) for anyone else who&#039;s interested....</description>
		<content:encoded><![CDATA[<p>I found <a href="http://www.statcan.ca/english/research/56F0004MIE/56F0004MIE2006014.pdf" rel="nofollow">Our Lives in Digital Times</a> (PDF) for anyone else who&#8217;s interested&#8230;.</p>
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	<item>
		<title>By: author</title>
		<link>http://www.insidethecbc.com/nothreat/comment-page-1/#comment-12726</link>
		<dc:creator>author</dc:creator>
		<pubDate>Mon, 21 Jul 2008 16:01:48 +0000</pubDate>
		<guid isPermaLink="false">http://www.insidethecbc.com/?p=1908#comment-12726</guid>
		<description>@&lt;a href=&quot;http://www.insidethecbc.com/nothreat#comment-12725&quot; rel=&quot;nofollow&quot;&gt; Lance Gleich&lt;/a&gt;:</description>
		<content:encoded><![CDATA[<p>@<a href="http://www.insidethecbc.com/nothreat#comment-12725" rel="nofollow"> Lance Gleich</a>:</p>
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	<item>
		<title>By: Lance Gleich</title>
		<link>http://www.insidethecbc.com/nothreat/comment-page-1/#comment-12725</link>
		<dc:creator>Lance Gleich</dc:creator>
		<pubDate>Mon, 21 Jul 2008 15:17:42 +0000</pubDate>
		<guid isPermaLink="false">http://www.insidethecbc.com/?p=1908#comment-12725</guid>
		<description>Just for clarity here, are the key words &quot;replace&quot; (as in, new media will not replace traditional media, just supplement it) and &quot;major&quot; (as in, new media is not a major business opportunity, just an opportunity)?

I can buy both those arguments and I guess the original document does leave that impression, but that would all be quite subtle.

Lance Gleich, Toronto ON</description>
		<content:encoded><![CDATA[<p>Just for clarity here, are the key words &#8220;replace&#8221; (as in, new media will not replace traditional media, just supplement it) and &#8220;major&#8221; (as in, new media is not a major business opportunity, just an opportunity)?</p>
<p>I can buy both those arguments and I guess the original document does leave that impression, but that would all be quite subtle.</p>
<p>Lance Gleich, Toronto ON</p>
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		<title>By: Allan</title>
		<link>http://www.insidethecbc.com/nothreat/comment-page-1/#comment-12713</link>
		<dc:creator>Allan</dc:creator>
		<pubDate>Sat, 19 Jul 2008 01:41:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.insidethecbc.com/?p=1908#comment-12713</guid>
		<description>There&#039;s a &quot;Challenge US! process&quot; ???
Tod, have you been keeping the good stuff from your readers?</description>
		<content:encoded><![CDATA[<p>There&#8217;s a &#8220;Challenge US! process&#8221; ???<br />
Tod, have you been keeping the good stuff from your readers?</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Kev</title>
		<link>http://www.insidethecbc.com/nothreat/comment-page-1/#comment-12710</link>
		<dc:creator>Kev</dc:creator>
		<pubDate>Fri, 18 Jul 2008 23:41:02 +0000</pubDate>
		<guid isPermaLink="false">http://www.insidethecbc.com/?p=1908#comment-12710</guid>
		<description>Triple gah!</description>
		<content:encoded><![CDATA[<p>Triple gah!</p>
]]></content:encoded>
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		<title>By: Bill Carney</title>
		<link>http://www.insidethecbc.com/nothreat/comment-page-1/#comment-12709</link>
		<dc:creator>Bill Carney</dc:creator>
		<pubDate>Fri, 18 Jul 2008 23:37:18 +0000</pubDate>
		<guid isPermaLink="false">http://www.insidethecbc.com/?p=1908#comment-12709</guid>
		<description>The CBC may actually be right (I know this is hard for many to believe.) A 2006 StatsCan report, Our Lives in Digital Times demonstrates conclusively that “old” media continue to exist quite happily with new media. There is a strong marketing component behind new media that continually depicts it as the wave of the future that will destroy old media. Facts do not bear this point of view out. Check it out on StatsCan&#039;s website.</description>
		<content:encoded><![CDATA[<p>The CBC may actually be right (I know this is hard for many to believe.) A 2006 StatsCan report, Our Lives in Digital Times demonstrates conclusively that “old” media continue to exist quite happily with new media. There is a strong marketing component behind new media that continually depicts it as the wave of the future that will destroy old media. Facts do not bear this point of view out. Check it out on StatsCan&#8217;s website.</p>
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		<title>By: CBC officially unfazed by social media &#171; Media Relations in Canada</title>
		<link>http://www.insidethecbc.com/nothreat/comment-page-1/#comment-12708</link>
		<dc:creator>CBC officially unfazed by social media &#171; Media Relations in Canada</dc:creator>
		<pubDate>Fri, 18 Jul 2008 23:33:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.insidethecbc.com/?p=1908#comment-12708</guid>
		<description>[...] CBC blog, July 18 2008 [...]</description>
		<content:encoded><![CDATA[<p>[...] CBC blog, July 18 2008 [...]</p>
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	<item>
		<title>By: Kev</title>
		<link>http://www.insidethecbc.com/nothreat/comment-page-1/#comment-12703</link>
		<dc:creator>Kev</dc:creator>
		<pubDate>Fri, 18 Jul 2008 21:18:48 +0000</pubDate>
		<guid isPermaLink="false">http://www.insidethecbc.com/?p=1908#comment-12703</guid>
		<description>Gah. That last link should be: http://adage.com/brightcove/single.php?bcpid=1370868150&amp;bctid=1655754265</description>
		<content:encoded><![CDATA[<p>Gah. That last link should be: <a href="http://adage.com/brightcove/single.php?bcpid=1370868150&#038;bctid=1655754265" rel="nofollow">http://adage.com/brightcove/single.php?bcpid=1370868150&#038;bctid=1655754265</a></p>
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		<title>By: Steven Guiton</title>
		<link>http://www.insidethecbc.com/nothreat/comment-page-1/#comment-12702</link>
		<dc:creator>Steven Guiton</dc:creator>
		<pubDate>Fri, 18 Jul 2008 21:18:25 +0000</pubDate>
		<guid isPermaLink="false">http://www.insidethecbc.com/?p=1908#comment-12702</guid>
		<description>Hey Tod, 

I am worried that some of your contributors may be taking your synopsis of our submission, which highlights only a couple of its points, as the sum total of our position.  

To be clear, CBC/Radio-Canada believes that the new media world is a large and important part of its future.  It is a central pillar of the strategic themes identified in the Challenge Us! process.  Providing space for Canadian expression on the maximum number of platforms that Canadians want to use to consume media is, we believe and multiple Parliamentary committees have confirmed, now part of our mandate.  As you know, we are expending a lot of energy and creativity on developing new ways of providing that space either using current resources or by finding new ways of generating funds.

Last week’s submission was not our last word on the subject.  The Commission will initiate a broad review in the fall and we intend, as usual, to submit a fully developed, forward-looking position that describes our role and how it fits into the larger system.  

Last week&#039;s filing was a preliminary one, in response to the CRTC&#039;s initial question of whether it was framing the issues properly.  We did not want the public debate to move forward and public policy decisions to be contemplated based on what we perceived to be two faulty assumptions in the Commission&#039;s framing of the issues.  And those are:

1.  That the consumption of broadcasting content found on new media is replacing the consumption of traditional broadcast media, particularly television; and
 
2.   That new media represents a major business opportunity for Canadian broadcasters.

Today and, to the extent that we can foresee, into the future, the vast majority of high quality broadcast content found on any platform is going to be produced by traditional broadcasters.  Public policy decisions based on the assumption that that supply of quality Canadian content will be financed by a one-for-one shift of revenue from traditional to new media would lead to a severe weakening of the country’s main creators of Canadian broadcasting content. 

That is not the CRTC’s intention and we want to ensure that the debate from the outset reflects not only the future potential but the current reality of the new media universe.

Thanks,

Steven Guiton
Regulatory Affairs</description>
		<content:encoded><![CDATA[<p>Hey Tod, </p>
<p>I am worried that some of your contributors may be taking your synopsis of our submission, which highlights only a couple of its points, as the sum total of our position.  </p>
<p>To be clear, CBC/Radio-Canada believes that the new media world is a large and important part of its future.  It is a central pillar of the strategic themes identified in the Challenge Us! process.  Providing space for Canadian expression on the maximum number of platforms that Canadians want to use to consume media is, we believe and multiple Parliamentary committees have confirmed, now part of our mandate.  As you know, we are expending a lot of energy and creativity on developing new ways of providing that space either using current resources or by finding new ways of generating funds.</p>
<p>Last week’s submission was not our last word on the subject.  The Commission will initiate a broad review in the fall and we intend, as usual, to submit a fully developed, forward-looking position that describes our role and how it fits into the larger system.  </p>
<p>Last week&#8217;s filing was a preliminary one, in response to the CRTC&#8217;s initial question of whether it was framing the issues properly.  We did not want the public debate to move forward and public policy decisions to be contemplated based on what we perceived to be two faulty assumptions in the Commission&#8217;s framing of the issues.  And those are:</p>
<p>1.  That the consumption of broadcasting content found on new media is replacing the consumption of traditional broadcast media, particularly television; and</p>
<p>2.   That new media represents a major business opportunity for Canadian broadcasters.</p>
<p>Today and, to the extent that we can foresee, into the future, the vast majority of high quality broadcast content found on any platform is going to be produced by traditional broadcasters.  Public policy decisions based on the assumption that that supply of quality Canadian content will be financed by a one-for-one shift of revenue from traditional to new media would lead to a severe weakening of the country’s main creators of Canadian broadcasting content. </p>
<p>That is not the CRTC’s intention and we want to ensure that the debate from the outset reflects not only the future potential but the current reality of the new media universe.</p>
<p>Thanks,</p>
<p>Steven Guiton<br />
Regulatory Affairs</p>
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		<title>By: Kev</title>
		<link>http://www.insidethecbc.com/nothreat/comment-page-1/#comment-12695</link>
		<dc:creator>Kev</dc:creator>
		<pubDate>Fri, 18 Jul 2008 17:17:04 +0000</pubDate>
		<guid isPermaLink="false">http://www.insidethecbc.com/?p=1908#comment-12695</guid>
		<description>It might be fun to post things that maybe &lt;em&gt;some people&lt;/em&gt; should be reading. I&#039;ll start.

This one might as well be titled &quot;Bin Laden Determined to Attack Inside the United States.&quot;:
http://arstechnica.com/news.ars/post/20080718-major-eu-p2presearch-project-hopes-to-kill-traditional-tv.html

And here we see what happens when old media types get a sudden terrifying glimpse of the future:
http://adage.com/brightcove/single.php?bcpid=1370868150bctid=1655754265</description>
		<content:encoded><![CDATA[<p>It might be fun to post things that maybe <em>some people</em> should be reading. I&#8217;ll start.</p>
<p>This one might as well be titled &#8220;Bin Laden Determined to Attack Inside the United States.&#8221;:<br />
<a href="http://arstechnica.com/news.ars/post/20080718-major-eu-p2presearch-project-hopes-to-kill-traditional-tv.html" rel="nofollow">http://arstechnica.com/news.ars/post/20080718-major-eu-p2presearch-project-hopes-to-kill-traditional-tv.html</a></p>
<p>And here we see what happens when old media types get a sudden terrifying glimpse of the future:<br />
<a href="http://adage.com/brightcove/single.php?bcpid=1370868150bctid=1655754265" rel="nofollow">http://adage.com/brightcove/single.php?bcpid=1370868150bctid=1655754265</a></p>
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	<item>
		<title>By: alg</title>
		<link>http://www.insidethecbc.com/nothreat/comment-page-1/#comment-12693</link>
		<dc:creator>alg</dc:creator>
		<pubDate>Fri, 18 Jul 2008 14:03:48 +0000</pubDate>
		<guid isPermaLink="false">http://www.insidethecbc.com/?p=1908#comment-12693</guid>
		<description>CBC management seems to be burning both ends at once: first they&#039;re chopping vigorously into the programming that typically appeals to the older crowd, now they&#039;re completely ignoring the big push from the younger demo. It&#039;s getting harder to resist conspiracy theories about by making the CBC irrelevant and then claiming it has to go because it&#039;s irrelevant.</description>
		<content:encoded><![CDATA[<p>CBC management seems to be burning both ends at once: first they&#8217;re chopping vigorously into the programming that typically appeals to the older crowd, now they&#8217;re completely ignoring the big push from the younger demo. It&#8217;s getting harder to resist conspiracy theories about by making the CBC irrelevant and then claiming it has to go because it&#8217;s irrelevant.</p>
]]></content:encoded>
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	<item>
		<title>By: Raul</title>
		<link>http://www.insidethecbc.com/nothreat/comment-page-1/#comment-12691</link>
		<dc:creator>Raul</dc:creator>
		<pubDate>Fri, 18 Jul 2008 02:46:14 +0000</pubDate>
		<guid isPermaLink="false">http://www.insidethecbc.com/?p=1908#comment-12691</guid>
		<description>Who wrote this report? The same people who negotiated the licensing agreement for the HNIC theme song?</description>
		<content:encoded><![CDATA[<p>Who wrote this report? The same people who negotiated the licensing agreement for the HNIC theme song?</p>
]]></content:encoded>
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		<title>By: Allan</title>
		<link>http://www.insidethecbc.com/nothreat/comment-page-1/#comment-12690</link>
		<dc:creator>Allan</dc:creator>
		<pubDate>Fri, 18 Jul 2008 02:22:24 +0000</pubDate>
		<guid isPermaLink="false">http://www.insidethecbc.com/?p=1908#comment-12690</guid>
		<description>That report is astounding. A stunning example of shocking myopia.
And you&#039;re going to stay quiet, Tod? I thought Tod Maffin stood for something.
Do I have to do all the heavy lifting here?
Those two conclusions go a long way in explaining why the CBC is stalled in using the internet - it makes no difference to the bottom line.
So cbc.ca and podcasts are deemed an unprofitable public service. 
No reference to the internet being a new dimension in communication. Apparently it&#039;s just another gadget.
It goes to the core of my concern about the CBC.

Am halfway through the document and already the CBC looks more foolish than I was prepared to believe.
This is absurd.
Are they suggesting that cablevision had no effect on the CBC?
So the iPod has had no effect on radio, and neither has XM and Sirius.
That&#039;s like suggesting iTunes has no impact on CD sales.

Progressive is not a word we associate with the CBC. (but Conservative is!) A more appropriate word is Petrified, as in a state of paralysis resulting from fear.</description>
		<content:encoded><![CDATA[<p>That report is astounding. A stunning example of shocking myopia.<br />
And you&#8217;re going to stay quiet, Tod? I thought Tod Maffin stood for something.<br />
Do I have to do all the heavy lifting here?<br />
Those two conclusions go a long way in explaining why the CBC is stalled in using the internet &#8211; it makes no difference to the bottom line.<br />
So cbc.ca and podcasts are deemed an unprofitable public service.<br />
No reference to the internet being a new dimension in communication. Apparently it&#8217;s just another gadget.<br />
It goes to the core of my concern about the CBC.</p>
<p>Am halfway through the document and already the CBC looks more foolish than I was prepared to believe.<br />
This is absurd.<br />
Are they suggesting that cablevision had no effect on the CBC?<br />
So the iPod has had no effect on radio, and neither has XM and Sirius.<br />
That&#8217;s like suggesting iTunes has no impact on CD sales.</p>
<p>Progressive is not a word we associate with the CBC. (but Conservative is!) A more appropriate word is Petrified, as in a state of paralysis resulting from fear.</p>
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		<title>By: David Tallan</title>
		<link>http://www.insidethecbc.com/nothreat/comment-page-1/#comment-12689</link>
		<dc:creator>David Tallan</dc:creator>
		<pubDate>Fri, 18 Jul 2008 00:38:15 +0000</pubDate>
		<guid isPermaLink="false">http://www.insidethecbc.com/?p=1908#comment-12689</guid>
		<description>On the other hand, a wide variety of CBC Radio shows are available by podcast. CBC News is available by Twitter. The CBC show Spark had an episode written by wiki.

While they don&#039;t think it is in immanent danger of replacing radio and TV, they seem willing to play in the space.

Although they did cancel Search Engine.  :-(</description>
		<content:encoded><![CDATA[<p>On the other hand, a wide variety of CBC Radio shows are available by podcast. CBC News is available by Twitter. The CBC show Spark had an episode written by wiki.</p>
<p>While they don&#8217;t think it is in immanent danger of replacing radio and TV, they seem willing to play in the space.</p>
<p>Although they did cancel Search Engine.  <img src='http://www.insidethecbc.com/wp-includes/images/smilies/icon_sad.gif' alt=':-(' class='wp-smiley' /> </p>
]]></content:encoded>
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	<item>
		<title>By: buzzbishop</title>
		<link>http://www.insidethecbc.com/nothreat/comment-page-1/#comment-12688</link>
		<dc:creator>buzzbishop</dc:creator>
		<pubDate>Thu, 17 Jul 2008 23:20:04 +0000</pubDate>
		<guid isPermaLink="false">http://www.insidethecbc.com/?p=1908#comment-12688</guid>
		<description>point #6 - insert head into ass, bury in sand.</description>
		<content:encoded><![CDATA[<p>point #6 &#8211; insert head into ass, bury in sand.</p>
]]></content:encoded>
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	<item>
		<title>By: Lance Gleich</title>
		<link>http://www.insidethecbc.com/nothreat/comment-page-1/#comment-12687</link>
		<dc:creator>Lance Gleich</dc:creator>
		<pubDate>Thu, 17 Jul 2008 22:23:48 +0000</pubDate>
		<guid isPermaLink="false">http://www.insidethecbc.com/?p=1908#comment-12687</guid>
		<description>NPR seems to be heading the same direction, canceling the youth-focused &quot;Bryant Park Project&quot; morning show and generally &quot;protecting&quot; their member stations from Internet competition that might reduce pledges to the stations.  Ironically, a few of their affiliates seem to better understand the Internet and the youth market.  Just look at some of the things WNYC is doing (Radio Lab, Radio Rookies, The Takeaway, etc.)

The CBC has no such funding excuse for keeping its head similarly in the sand.  I&#039;m rather shocked by this CBC submission.  What do they think they are protecting?</description>
		<content:encoded><![CDATA[<p>NPR seems to be heading the same direction, canceling the youth-focused &#8220;Bryant Park Project&#8221; morning show and generally &#8220;protecting&#8221; their member stations from Internet competition that might reduce pledges to the stations.  Ironically, a few of their affiliates seem to better understand the Internet and the youth market.  Just look at some of the things WNYC is doing (Radio Lab, Radio Rookies, The Takeaway, etc.)</p>
<p>The CBC has no such funding excuse for keeping its head similarly in the sand.  I&#8217;m rather shocked by this CBC submission.  What do they think they are protecting?</p>
]]></content:encoded>
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	<item>
		<title>By: winston</title>
		<link>http://www.insidethecbc.com/nothreat/comment-page-1/#comment-12686</link>
		<dc:creator>winston</dc:creator>
		<pubDate>Thu, 17 Jul 2008 22:04:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.insidethecbc.com/?p=1908#comment-12686</guid>
		<description>CBC has always been a biased and clueless entity and it really doesn&#039;t matter what CBC says or wants us to believe. Who watches/listens to CBC these days when other private channels are doing way better!?!?

CBC is a loser in this battle.</description>
		<content:encoded><![CDATA[<p>CBC has always been a biased and clueless entity and it really doesn&#8217;t matter what CBC says or wants us to believe. Who watches/listens to CBC these days when other private channels are doing way better!?!?</p>
<p>CBC is a loser in this battle.</p>
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	<item>
		<title>By: James Lewis</title>
		<link>http://www.insidethecbc.com/nothreat/comment-page-1/#comment-12685</link>
		<dc:creator>James Lewis</dc:creator>
		<pubDate>Thu, 17 Jul 2008 21:48:46 +0000</pubDate>
		<guid isPermaLink="false">http://www.insidethecbc.com/?p=1908#comment-12685</guid>
		<description>Interesting to note too, Tod, that many of the others putting their two cents in as part of this CRTC process feel the CBC is best-equipped (and indeed destined) to play the role of a &quot;public service broadcaster&quot; in the new media realm.

In UK broadcasting parlance, a &quot;public service broadcaster&quot; is one that is motivated less by market factors (i.e. profitability, progressive revenue growth, etc.), and more by a mandate to create art and cultural products, usually with some modicum of public support, and generally &quot;push the envelope&quot; with regards to new platforms, new thinking about content, etc.

I&#039;m not sure if the CBC&#039;s submission supports or rejects that suggestion, but Canada&#039;s public broadcaster seems to have moved away from it after abandoning brave experiments such as ZeD, Exposure, jPod/xPod, etc.</description>
		<content:encoded><![CDATA[<p>Interesting to note too, Tod, that many of the others putting their two cents in as part of this CRTC process feel the CBC is best-equipped (and indeed destined) to play the role of a &#8220;public service broadcaster&#8221; in the new media realm.</p>
<p>In UK broadcasting parlance, a &#8220;public service broadcaster&#8221; is one that is motivated less by market factors (i.e. profitability, progressive revenue growth, etc.), and more by a mandate to create art and cultural products, usually with some modicum of public support, and generally &#8220;push the envelope&#8221; with regards to new platforms, new thinking about content, etc.</p>
<p>I&#8217;m not sure if the CBC&#8217;s submission supports or rejects that suggestion, but Canada&#8217;s public broadcaster seems to have moved away from it after abandoning brave experiments such as ZeD, Exposure, jPod/xPod, etc.</p>
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