Publishing News To CBC.ca

Under the Hood

Here is a quick rundown of how news is published to CBC.ca.

The Software
CBC.ca uses a piece of software from Interwoven called TeamSite which is internally branded and referred to as EPT (Editorial Publishing Tool). It was purchased to replace a home grown solution that was buggy and unreliable. It has two main components:

The purpose of Open Deploy is to take the content from TeamSite and publish it to our web servers. EPT allows the news writers to focus on writing news without having to worry about HTML or layout.

The writer is presented with a bunch of fields that must be filled out, such as:

  • Headline
  • Byline
  • Keywords
  • Deck
  • Body
  • Related Links
  • Media (Images or Video)
  • Category

Once the story has been written it is saved for the copy desk to review and make changes as needed. Only the copy desk can publish stories to the website.

The Lineup
A story can be published to the website but nobody will know about it unless it is in the Line Up. The Line Up is a list of stories that appear on the CBC.ca front page, or the News Page for each section.

The line up builder is a tool inside EPT that allows the news writer to adjust which stories appear on the landing pages and in which order.

Sample Line Up

The photo illustrates what a line up is. You can see how that line up is edited inside EPT by taking a look at this screenshot.

The Deployment
Once a story is ready to be published the Open Deploy component reads the data from TeamSite and writes the HTML files to the web servers.

Email This Post
  CBC.ca web site, Under the Hood

3 Responses to “Publishing News To CBC.ca”

    Peter Rukavina says:

    It would be interesting to see some screen shots of the “editorial environment” where stories are actually keyed in by non-web-people.



    kempton says:

    Interesting post for the geek in me. (smile) Thanks.

    Wishing you guys happy holidays and a great 2007.



    Allan says:

    Frequent evidence of you thinking “outside the box”, being innovative and informative.
    I’m just writing to encourage you to go with your instincts as you’ve been doing. The results are very good.